Disrupted dining: decline of the premium food services segment in India due to the COVID-19 pandemic

Abstract

This review article analyses the premium “fine dining” segment of the Indian food services sector, examining trends during the COVID-19 pandemic.  Specifically, we discuss the challenges encountered and initiatives taken in response to the global coronavirus outbreak. Using secondary data from  market research agencies and government reports, the future of fine dining is conceptualised, supported by academic literature. Our analysis found that  the fine dining segment has been shrinking since 2015, with slower overall growth rates than all other segments of the hospitality industry. The  augmentation of fine dining restaurants with food delivery services, apps and aggregators is transforming the essence of the sector and foreshadows an  ambiguous future. This study of contracting food services in India will aid practitioners studying the challenges and opportunities of this evolving market  and how to adapt to a “new normal”. The article contributes to the literature because there are few studies of fine dining in India and research on the  impact of COVID-19 on food services is still under development.