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The Effectiveness of Strategic Management Practices at a Public University in South Africa


Sithembile Khuzwayo
Pfano Mashau

Abstract

This study evaluates strategic management practices at the University of
KwaZulu-Natal (UKZN). Using a quantitative approach, an online survey
collected data from diverse staff members. Positive perceptions of strategy
clarity and impact were found, but resource adequacy concerns emerged.
Transparent resource allocation, stakeholder involvement, and performance
metrics are crucial for successful strategy implementation. The research
highlights the need to align resource allocation with strategic objectives. It
emphasises transparent decision-making processes, involving stakeholders in
resource allocation, and monitoring performance metrics. By applying
resource-based theory and Mintzberg’s 5Ps framework, the study provides
valuable insights for higher education institutions. Recommendations include
enhancing transparency, conducting regular assessments, and prioritising
strategic initiatives. This research contributes to organisational effectiveness
and long-term strategic goals. It highlights the importance of strategic
alignment and resource optimisation in higher education contexts.


Journal Identifiers


eISSN: 2467-8392
print ISSN: 2467-8406
 
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