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Effect of government interference on the performance of Imo Broadcasting Corporation, Owerri, Imo State


Walter Ezeodili Nwamuo
Basil Ndudirim

Abstract

The study examined the effect of government interference on the performance of Imo Broadcasting Corporation, Owerri, Imo State. The  study employed secondary and primary sources of data. The population of the study was 112. The collected data were analysed through the use of mean score. The z-test analysis technique was applied in testing the hypotheses. The findings revealed that government interference had a significant effect on the competitive position of Imo Broadcasting Corporation Owerri; that government interference  had a significant effect on staff competency of Imo Broadcasting Corporation Owerri, Imo State. This goes to show that Government  pressure and political control affect the organization ability to improve staff competency and that government interference had a  significant effect on quality programming in Imo Broadcasting Corporation, Owerri Imo State. The study concludes that government interference affects the performance of Imo Broadcasting Corporation. The study recommended that for state broadcast station to achieve a competitive position, i.e. for them to compete effectively with their counterparts, the government should stop interfering with  the wellbeing and activities of corporation and that the broadcast industry must strive to achieve excellence in programming, uphold the  tradition of professionalism and preserve values and ethics in its reportage. 


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eISSN: 2814-1091