The Information Society and the Nigerian Print Media

Abstract

This work reports on the extent to which the Nigerian print media have been transformed by ICTs in order to function in the evolving information society. Almost all the print media in Nigeria are using a wide range of ICTs, each according to its needs and what is affordable. The pressure to invest in ICT applications derives from three causes: (1) The stiff competition among the media organisations in the last five years accentuated the need to gain competitive advantage; (2) ICTs have become a strategy for meeting organisational goals for survival, and for enhancing profit level; and (3) the media organisations are quite conscious of developments in the information society and the changing role of the print media in the emerging information economy and, so, are prepared to meet these challenges. The areas that are going to engage more attention are electronic publishing, online access, multimedia applications, advertising, and electronic commerce.


Af. J. Lib. Arch. & Inf. Sc. (2003) 13, 187-200